HSN Blog

Stock Monday is Approaching!

Did You Know the Monday after Thanksgiving is Stock Monday?

Knowledgeable donors are dubbing the Monday after Thanksgiving Stock Monday! With the end of the tax year approaching, they know that gifts of appreciated stock make the most of their year-end donations – high impact for the causes they believe in with significant tax savings to themselves in making the contribution.

When you transfer stock directly to a charity instead of selling a stock to give cash, you can save money, give more at no additional cost, and make a larger impact on charities you love, like Humane Society Naples! When you donate appreciated stock, you avoid capital gains tax on the growth in your stock’s value and can also deduct 100% of the total current value of your contribution – that’s tax savings two ways!

Click here to see our Gift Delivery Instructions if you’d like to donate stock to HSN… but always, be sure to check with your tax advisors first! Or you can make your Stock Gift online.

I’m here to help, too. Please call if you would like to know more about gifts of appreciated securities and how they can work to save the lives of lost, stray, abandoned, neglected, and abused animals coming to Humane Society Naples for comfort and care.

Kim Hanson
Senior Philanthropy Officer
Humane Society Naples
(239) 438-4624

Kim Hanson recently joined HSN’s Community Affairs team as Senior Philanthropy Officer. With more than 45 years in the nonprofit development field, Kim had served for the past 7 years as the Major & Planned Giving Officer for Peggy Adams Animal Rescue League in Palm Beach County. She will be posting a monthly blog on our HSN website about ways of saving the precious lives entrusted to us through a variety of charitable giving vehicles.

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